Home > Blogs > Advent Software Announces New Integration Agreement with TD Ameritrade Institutional’s Veo® Open Access

Advent Software Announces New Integration Agreement with TD Ameritrade Institutional’s Veo® Open Access

Submitted by Technology Tools for Today on February 20th, 2014

Advent’s portfolio management & reporting solutions will expand existing integration with Veo® for greater operational efficiency

Advent Software, Inc. (NASDAQ: ADVS), a leading provider of software and services for the global investment management industry, today announced a new agreement to deepen the integration of its Black Diamond platform and other Advent products with Veo®, TD Ameritrade Institutional’s powerful account management and trading platform.

The new agreement will build on Advent’s existing relationship with TD Ameritrade Institutional and will be focused on enhancing the experience for their more than 600 shared clients. The integrations between the Black Diamond platform and other Advent products and Veo® will allow for greater automation around specific workflows and data across the platforms, including intraday quotes, service alerts, real time balances and position data, as well as management fee and rebalancing workflows. These efficiencies will help advisors and operations personnel make more informed decisions, respond to client requests more quickly, and strengthen client relationships.

“With more than 600 shared clients, we are looking forward to being able to provide an even better experience for our clients by expanding our longstanding relationship with TD Ameritrade Institutional,” said Dave Welling, SVP and General Manager, Black Diamond. “Advent believes in open architecture and deep integration between our platforms, custodians, and other third party technologies. We understand the importance of collaborating with other key technology providers to empower advisors, so we are very excited about this collaboration with TD Ameritrade and the benefits it will offer our mutual clients.”

“We are excited to provide enhanced access to Veo® through Advent Software’s leading portfolio management and reporting platforms,” said Jon Patullo, Managing Director, Technology Product Management at TD Ameritrade Institutional. “The Veo® platform’s open access capabilities in combination with Advent’s flexible platforms will allow the hundreds of clients we share to operate more efficiently and provide a more scalable foundation needed to grow their businesses.” 

Advisors attending the 2014 T3 Conference in Anaheim, CA February 10-12 are invited to visit Advent’s booth #505/507 to learn more about this new integration.

About Advent
Over the last 30 years of industry change, our core mission to help our clients focus on their unique strategies and deliver exceptional investor service has never wavered. With unparalleled precision and ahead-of-the-curve solutions, we've helped over 4,400 firms in nearly 60 countries — from established global institutions to small start-up practices — to grow their business and thrive. Advent technology helps firms minimize risk, work together seamlessly, and discover new opportunities in a constantly evolving world. Together with our clients, we are shaping the future of investment management. For more information on Advent products visit http://www.advent.com.

About Black Diamond
An independent business group of Advent Software, Black Diamond provides investment advisors and wealth managers with a cloud-based portfolio management platform offering aggregation, customizable reporting and rebalancing combined with fully outsourced daily reconciliation and data management service.  With innovative technology backed by exceptional service, Black Diamond frees advisors to focus on serving clients and growing their business.  More than 500 advisory firms have chosen Black Diamond to help manage more than $200 billion in assets. Learn more at http://www.advent.com/blackdiamond.

Advent and Advent Software are registered trademarks of, and the Advent logo is a mark of, Advent Software, Inc. All other company names or marks mentioned herein are those of their respective owners.

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